Case study · Automated booking
Product designFull-stack prototype2026
Project presentation

CineRent
& Studio

A booking platform for premium camera gear and creative studio space — built so a small production house can sell a full shoot without a single email exchange.

5

flagship items in catalog

2

rooms, sold by the hour

2

automatic discount tiers

6

AI-assemblable kits

cinerent.studio
music video for an indie band

Suggested bundle

Music Video Kit

RED Komodo 6KRED Komodo 6K$249/d
DJI RS 4 ProDJI RS 4 Pro$65/d
Aputure LS 600d ProAputure LS 600d Pro$119/d
Neon LoftNeon Loft14:00–20:00

2d gear + 6h studio

$1,316

Add to cart

The problem

Booking is the slowest part of a shoot.

A two-person studio loses hours a day to the same six questions — availability, price, kit composition, confirmation, changes, and “did you get my message?”. None of it needs a human.

Before — the email loop

6 handoffs
Call the studio→Leave a message→Wait for a reply→Quote by email→Revise the kit→Payment link

After — CineRent & Studio

0 staff replies
Describe the shootKit + room suggestedDates & live totalConfirmed, on dashboard

“Is the Komodo free Thursday?”

Slot grid answers it

“What's the total for five days?”

Tiered price recalculates

“Did my booking go through?”

Dashboard shows Confirmed

Three pillars

What the product actually does

Each pillar removes one category of manual communication between studio and client.

01

Smart AI Assistant

Describe the shoot in one line — the kit, the room and the hours arrive pre-assembled.

The assistant reads intent from plain language, scores it against six curated kits, and returns a complete booking draft. A first-time client gets the same kit a director of photography would assemble.

portrait session for an actor
Sony A7 IVRF 24-70mm f/2.8LAputure LS 600d ProThe Cyclorama Room
02

Dynamic Rental Engine with Discounts

Duration is the only input. The price, the tier and the total rewrite themselves as dates change.

Pickup and return drive a live day count, long-rental tiers apply automatically, and studio hours bill by the hour in the same cart. No quotes, no re-sends, no spreadsheet.

RED Komodo 6K · 5 days$1,245
Long-rental tier −10%−$124
Auto-total$1,121
03

Unified Customer Dashboard

Every answer a client used to email for now sits on one screen, already up to date.

Scheduled, out with you, returned. Room confirmed, hours locked, total settled. The studio stops answering "is my kit ready?" and the client stops asking.

The Cyclorama RoomConfirmed
RED Komodo 6KOut with you
Aputure LS 600dReturned

How it works

The engine, plotted

Four views drawn straight from the product's own data — the pricing tiers, the kit coverage matrix, live room occupancy and the catalog price ladder.

Dynamic rental engine

effective daily rate · RED Komodo 6K, $249/day

100%90%80%3+ days −10%7+ days −20%13579111314rental length · days

1–2 days

$249

standard rate / day

3–6 days

$224

−10% applied / day

7+ days

$199

−20% applied / day

Room occupancy

hourly slots the client sees before booking — grey is already taken

Mon 28Tue 29Wed 30Thu 1Fri 2Sat 3Sun 4
08:00
09:00
10:00
11:00
12:00
13:00
14:00
15:00
16:00
17:00
18:00
19:00
20:00
21:00
open bookedThe Cyclorama Room · sample week

AI kit coverage

which gear and which room each suggested bundle assembles

A7 IVKomodo600dRS 424-70CycLoft
Music Video
Portrait Session
Fashion Editorial
Product & Tabletop
Interview & Brand Film
Short Film
gear in kit studio room not needed6 curated kits

Catalog price ladder

per-day rate, highest to lowest

RED Komodo 6K$249/day
Aputure LS 600d Pro$119/day
Sony A7 IV$89/day
DJI RS 4 Pro$65/day
RF 24-70mm f/2.8L$55/day

5 bodies, lenses and lights · 2 rooms from $75/hour

Interface system

Built on a dark, cinematic language

Graphite surfaces keep the frame dark so gear photography carries the page. Emerald marks money and availability, electric violet marks space and time.

Palette

background
surface
primary · emerald
violet · space
secondary
muted

Typography

Aa

Space Grotesk · display

Aa

DM Sans · body & data

Outcome

The studio stops replying.
The client still gets everything.

Availability, pricing, kit selection, confirmation and status all resolve inside the product — which is exactly what automated booking should mean for a small creative business.